1
Total Annual Revenue Goal
What do you want your business to bring in this year?
$
2
% of Revenue from BNI
What portion do you want BNI referrals to drive?
3
Value of a Closed Referral
Think about the lifetime value of a new client.
$
Your goals may require more referrals than expected — see below
4
Referral Close Ratio
How many referrals does it take to close one sale?
3 : 1
referrals per closed sale
5
Referrals I Can Give — Per Week
Givers Gain® — how many referrals can you commit to giving each week?
0.25
1
2
3
4
That's a lot of referrals — let's refine your number
Your current value suggests you need — referrals per week. For repeat/recurring business, think about the lifetime value of your average customer — this might create a more manageable expectation.
Lifetime value calculator
Avg spend per visit / transaction
$
Visits or purchases per year
Lifetime client value
$2,000
Your 2026 Goals
Review before submitting to the chapter board.
Revenue
TYFCB Target
—
Closed Referrals Needed
—
Referrals
Total Referrals Needed
—
Referrals Per Month
—
Givers Gain®
Referrals I'll Give — Per Week
—
Referrals I'll Give — Per Month
—